Vossen Gen-01: Where Heritage Meets Innovation

Few brands embody the blend of culture and engineering quite like Vossen. Headquartered in Miami, Florida, Vossen has spent more than two decades building a reputation for precision, creativity, and craftsmanship. What sets them apart is their commitment to keeping everything in-house — from design and engineering to machining and finishing. It’s a rarity in the wheel world and a reflection of their obsession with detail. Born out of Miami’s vibrant car scene, Vossen’s roots run deep in a culture known for individuality and expression. Over the years, they’ve grown into a global name, trusted by enthusiasts who demand strength, style, and authenticity in equal measure. The GEN-01 (3-Piece) is a clear continuation of that story. It’s a wheel that takes the timeless appeal of modular construction and pairs it with Vossen’s forward-thinking engineering, delivering a product that is equal parts heritage and innovation.

SPOTLIGHT: THE GEN-01 (3-PIECE)

The GEN-01 Forged 3-Piece Wheel is designed for enthusiasts who see their wheels not just as components, but as defining elements of their build.

• Construction: Forged from aerospace-grade 6061-T6 aluminum, the GEN-01 offers uncompromising strength while keeping weight in check.
• Design: The three-piece format draws from motorsport heritage, combining deep lips, bold machining, and customizable finishes that make every set distinct.
• Fitment: Vossen’s engineering process captures over 100 vehicle-specific data points, ensuring a cut-to-order fit that feels factory-perfect.
• Customization: With options for face, lip, and barrel finishes, the GEN-01 gives builders complete freedom to create a wheel that’s uniquely theirs.

The GEN-01 is more than hardware — it’s a forged statement of individuality.

INSIDE THE FACTORY: DESIGN + MANUFACTURING

Vossen’s strength comes from the way they’ve built their process around full control and in-house execution:

• Factory: Their Miami facility is home to state-of-the-art CNC machines and a dedicated team of specialists. Every wheel is conceived, cut, and finished under one roof.
• Design: Fitment begins with precision. Each application is mapped with over 100 data points, ensuring the end result matches a vehicle’s exact specs.
• Manufacturing: From raw aluminum forgings to final finish, Vossen maintains hands-on oversight. This vertical integration ensures consistency, quality, and speed that few in the industry can match.

It’s not just production — it’s a culture of craftsmanship scaled to serve enthusiasts worldwide.

WHY ENTHUSIASTS CHOOSE VOSSEN

Vossen has built a following not only because of what they make, but how they make it. Enthusiasts trust them for:

• Legacy — Over twenty years of shaping wheel culture with designs that balance heritage and innovation.
• Performance — Forged construction engineered for strength and durability across any platform.
• Craftsmanship — A fully in-house process that delivers unmatched consistency and attention to detail.

It’s this dedication to quality and individuality that makes Vossen a natural fit for the Modist Driver’s Collection.

THE FINAL WORD

The GEN-01 Forged 3-Piece Wheel represents Vossen’s DNA: artistry in design, precision in manufacturing, and culture at its core. Whether you’re building a street car with presence, a track machine with purpose, or a showpiece that commands attention, the GEN-01 delivers strength and style without compromise. If you’re looking for a wheel that bridges timeless heritage with modern engineering, the GEN- 01 is your foundation.

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